Expert SPF Recommendations: Your Guide to Choosing & Using Sunscreen

Written by: Chelsey Edmunds

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Published on

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Last updated on

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Time to read 15 min

Introduction

Understanding SPF doesn't need to be complicated! To make things super simple and clear, we've chatted with some brilliant skincare experts from our top brands. 

They've shared their best tips and explained why great sun protection is your skin's best friend, not just for sunny beach days, but every single day. Think of this as getting personalised advice from the pros, distilled into easy-to-follow steps to keep your skin happy and healthy for years to come!


Why you can trust us

  • We are beauty specialists with over 20 years of experience.
  • We've successfully helped thousands of customers achieve their skin goals.
  • We rigorously research the latest in sun care trends, ingredients, and techniques.

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Seth Catalano - Caudalie Head of Education

The Expert: Seth Catalano - Caudalie Head of Education

Seth Catalano is the Head of Education at Caudalie, specialising in French skincare principles and educating on the brand's natural, effective products.

1. Caudalie Vinosun Protect Invisible High Protection Stick SPF50

Why it's important

Sun protection is an incredibly important step for skin health to protect the skin from UV damage. The sun’s rays can accelerate skin ageing by increasing the likelihood of hyperpigmentation, damaging our skin’s DNA, and destroying collagen fibres. This damage leads to dark spots, lack of firmness, wrinkles, and inflammation.


It is recommended to apply broad spectrum (UVA + UVB) sun protection in the morning and to reapply every 2hrs when exposed to the sun. While there are so many incredible sunscreen formulas on the market, it can be challenging to find the right sun protection product to reapply comfortably throughout the day. That is, until the launch of Caudalie’s Vinosun Protect Invisible High Protection Stick SPF50!

I love how easy it is to re-apply over makeup (yes- over makeup!) with a swipe and a few taps. This is a must-have for your everyday bag and your travel bag thanks to the water-resistant formula!

Seth Catalano - Head of Education at Caudalie.

RECOMMENDED PRODUCT

  • This high protection stick provides broad spectrum protection and can be applied to the face and on sensitive areas like the lips and on moles, scars, and tattoos with a completely transparent finish.
Elizabeth Barbalich - CEO of Antipodes

The Expert: Elizabeth Barbalich - CEO of Antipodes

Elizabeth Barbalich (Antipodes CEO) blends her science & natural health background with 20+ years in skincare. Driven by personal need & research, she innovates with NZ botanicals, ensuring efficacy through scientific validation for impactful, natural solutions.

Read more

2. Antipodes Supernatural Ceramide Silk Facial Sunscreen SPF50+

Why it's important

I always recommend applying a dedicated mineral sunscreen like Antipodes Supernatural SPF50+ Ceramide Silk Facial Sunscreen as the ultimate primer for makeup. Even on cloudy days, SPF is the best way to future-proof your skin – it's the one thing that dermatologists all agree upon!

Don’t rely on your makeup for sun protection – it rarely offers enough coverage.

Elizabeth Barbalich - CEO of Antipodes

RECOMMENDED PRODUCT

  • UVA & UVB broad-spectrum SPF to help protect against skin ageing and skin burning.
  • Glow-enhancing base for makeup with no white cast
  • TGA-approved (one of the world's strictest SPF regulations) Skin Type
Neema Mehta - Medical Manager

The Expert: Neema Mehta - Medical Manager

Neema is a scientific and medical expert who plays a crucial role in bridging the gap between Eucerins' products and the medical community.

3. Eucerin Actinic Control MD Fluid SPF100

Why it's important

SPF (sun protection factor) matters – especially if your skin is sensitive to sunlight exposure. SPF stands for sun protection factor and indicates by what factor your time in the sun can be multiplied before your skin develops a redness and risk of damage. Put simply, SPF Factor x 5 minutes. Using an SPF 100 would allow 5 mins x SPF 100 = 500 minutes of sun protection as a rule.


SPF has a direct impact on protection against actinic keratosis. Actinic keratosis is the most common pre-cancer on the skin caused by UV damage - potentially progressing into non-melanoma skin cancer if left untreated. But the right sun protection can make all the difference. The higher the SPF, the more UVB-rays are blocked out – which are a major cause of cell damage.

The more UVB-rays are blocked out, the less cell damage the skin will accumulate during sun exposure. An SPF 100 for example blocks out about 99% of UVB-rays. Additionally, the high SPF 100 can also compensate for sunscreen under-application.

Neema Mehta - Eucerin Medical Manager

RECOMMENDED PRODUCT

    • High broad-spectrum protection against UVA and UVB rays.
    • SPF 100 defence.
    • Guards against UV-induced DNA damage to keratinocytes, the primary type of cell found in the epidermis which can sadly lead to actinic keratosis, the most common pre-cancer on the skin, if the skin isn't properly protected using SPF.
    • Light fluid texture.
Karolina Lendzion PhD, Scientific Expert

The Expert: Karolina Lendzion PhD, Pharmaceris Scientific Expert

Karolina Lendzion PhD, Pharmaceris Scientific Expert, provides deep scientific insight on skin research and product innovation for the brand.

4. Pharmaceris S Sun Protection Cream for Babies and Children SPF50+

Why it's important

The delicate skin of babies and young children is particularly sensitive to external factors, including solar radiation. That is why sun protection for the youngest should go hand in hand with care for the skin's hydrolipid barrier and its regenerative abilities.

The Pharmaceris Sun Protection Cream for Babies and Children SPF50+ is an advanced product designed for the highest level of safety and effectiveness in the care of children's skin.

Karolina Lendzion PhD, Pharmaceris Scientific Expert

RECOMMENDED PRODUCT

    • The cream contains ingredients that support the protection of the epidermis, such as folic acid, which promotes the regeneration and reconstruction of skin cells, and algae extract, known for its soothing and protective properties.
    • As a result, the formula not only protects against the harmful effects of the sun, but also supports the skin's natural repair processes, strengthening its resistance to irritation.
    • This comprehensive approach to care meets the real needs of children's sensitive skin. protected using SPF.
    • Light fluid texture.
Abi Cleeve - Ultrasun Managing Director

The Expert: Abi Cleeve - Ultrasun Managing Director

Abi Cleeve is the Managing Director of Ultrasun UK, a leading brand in high-performance sun protection. As MD, Abi brings extensive knowledge of sun science and formulation to ensure Ultrasun delivers superior defence against UVA and UVB rays. She is also the founder of SkinSense, demonstrating her broader expertise in skincare innovation.

5.Ultrasun Face SPF30 50ml

Why it's important

SPF measures UVB protection, which prevents burning, but it’s UVA rays that do the deeper, long-term damage. At Ultrasun, our products are designed with lamellar technology — a unique formulation method that ensures an even, long-lasting layer of protection that works with the skin rather than sitting heavily on top. It’s ideal for sensitive skin types and ensures fewer reapplications are needed throughout the day 

Applying SPF every morning, like brushing your teeth, is one of the simplest and most effective ways to futureproof your skin. We want everyone to understand that effective sun protection doesn’t have to be complicated — it just needs to be consistent.

Abi Cleeve - Ultrasun Managing Director

RECOMMENDED PRODUCT

    • Lightweight, non-comedogenic (doesn’t block pores), and packed with antioxidants.
    • It offers high UVA and UVB protection while doubling as a daily moisturiser and primer.
    • With lamellar formulas, users experience a non-greasy, ultra-wearable texture that integrates seamlessly into their daily routine.
Dr Mary Sommerlad, Consultant Dermatologist

The Expert: Dr Mary Sommerlad, Consultant Dermatologist

Dr Mary Sommerlad is a Consultant Dermatologist specializing in skin health and disease management.  With expertise in diagnosing and treating a wide range of dermatological conditions, she provides expert clinical care and likely contributes to research and education in the field. 

6. Vichy Capital Soleil UV - Age Daily SPF50+

Why it's important

Some people struggle with sunscreen pilling on the skin or it leaving an unnatural sheen to the skin. This often happens when sunscreen is applied to dry skin. To counteract this I recommend applying sunscreen directly after showering/ cleansing but before getting dressed to benefit from the skin being slightly damp. This way the sunscreen is less likely to pill and also more likely to finish/ dry down without leaving a white caste or an unnatural looking sheen. For reapplication during the day if you have very dry skin, you can mist the skin first with a thermal water such as Vichy then re- apply a hydrating fluid sunscreen like Capital Soleil.


Sunscreens that contain antioxidants like Vichy Capital soleil, hugely reduce the impact the combination of Sun (UV) exposure and Pollution. This is because antioxidants reduce the harmful effect reactive oxygen species (ROS) found in pollution have on the skin. These deleterious effects are made more potent when combined with UV exposure and contribute to hyperpigmentation and collagen degradation leading to premature skin ageing in the form of dark spots and wrinkles. 

 

Sunscreen is designed to grip to the skin for several hours. For people who use makeup, that Sunscreen grip will also act like a primer so you can streamline the morning routine (and save some money) by using a hydrating sunscreen like Vichy’s Capital Soleil

Sunscreen is a really valuable part of your skincare routine whether that’s for prevention of premature ageing, reducing skincare risk or as part of a skin condition.

Dr Mary Sommerlad - Consultant Dermatologist

RECOMMENDED PRODUCT

    • Helps prevent wrinkles, dark spots and oxidative stress induced by UV and pollution.
    • Offers very high, broad-spectrum SPF 50+ defence.
    • Leaves skin looking healthier, smoother and younger.
    • Features multi-patented Netlock technology to anchor UV filters in an ultra-light film for an invisible, weightless texture.
    • Sweat-resistant.
Rosie Varlas - Education Engagement Executive

The Expert: Rosie Varlas - Education Engagement Executive

Rosie Varlas, Education Engagement Executive. Expertise in skincare education, focused on building understanding & engagement in science-backed routines. 

7. La Roche-Posay Anthelios UVMUNE 400 Invisible Fluid SPF50+

Why it's important

One of the biggest misconceptions about SPF if that chemical filters are bad for your skin and should be avoided.SPF protection can be given from either chemical or mineral filters or a combination of both. Safe Chemical UV filters absorb UV rays whereas Mineral Filters reflect UV rays.


 Another misconception may be that SPF 50 Creams are thick in texture and aren’t suitable for daily use. Anthelios UV Mune 400 SPF 50+ is a lightweight fluid texture that even sits well underneath make-up and is suitable for daily use. 

The rule of thumb is that if you are inside and can read a book without having to turn on artificial light then there are enough UV rays getting to you that you should be wearing SPF Protection.

Rosie Varlas - La Roche-Posay Education Engagement Executive

RECOMMENDED PRODUCT

    • Lightweight, invisible facial sunscreen for all skin types.
    • Offers broad-spectrum protection against UVA, UVB and ultra-long UVA rays.
    • Resistant to water, sweat and sand.
    • Non-sticky formula that doesn't leave white marks.
    • Minimalist, hypoallergenic formula that's tested been on sensitive skin.
    • Features a travel-friendly design with a mess-free nozzle.
Sebastian O

The Expert: Sebastian O'Reilly - Uriage UK Brand Manager

Sebastian O'Reilly, Uriage UK Brand Manager. Leveraging expertise in Uriage & market knowledge to drive brand success and consumer understanding in the UK.

8. Uriage Bariesun Moisturising Lotion SPF50+

Why it's important

Daily UV exposure accelerates skin ageing, contributes to hyperpigmentation, and breaks down collagen - leading to fine lines, dark spots, and a loss of firmness. 


When selecting a sunscreen, look for one that offers broad-spectrum UVA and UVB protection, combined with antioxidants like Vitamin E to help defend against pollution and free radical damage. Ingredients that support the skin barrier, such as thermal water or soothing actives, can further enhance resilience and hydration during sun exposure.

If you’re spending time at the beach or in the sea, it’s also important to choose an ocean-friendly formula - one that has been tested to be safe for marine ecosystems, including coral reefs and plankton. Opting for a sunscreen that protects both your skin and the environment is a simple but meaningful step towards more conscious sun care.

Sebastian O'Reilly - Uriage UK Brand Manager

RECOMMENDED PRODUCT

    • Uriage Bariésun Moisturising Lotion SPF50+ delivers broad-spectrum UVA & UVB protection , powered by a patented filtering complex that shields against both immediate and long-term sun damage.
    • Enriched with antioxidant Vitamin E , it helps neutralise pollution-related free radicals, while Uriage Thermal Water soothes and strengthens the skin barrier.
    • Its hydrating, non-greasy, and water-resistant formula is suitable for all skin types, including sensitive skin.
    • Bariesun also reflects Uriage’s commitment to sustainability. Developed and tested with marine life in mind, it’s ocean-friendly and safe for coral and plankton.
    • As part of 1% for the Planet, Uriage donates a share of Bariésun’s global profits to environmental non-profits working to protect the natural world.
    • Features a travel-friendly design with a mess-free nozzle.
Claire Balas - NAOS Education Manager for UK & Ireland

The Expert: Claire Balas - NAOS Education Manager for UK & Ireland

Claire Balas: NAOS Education Manager for UK & Ireland, focused on bringing expert knowledge of NAOS brands (like Uriage & Bioderma) to the region.

9. Bioderma Photoderm XDefence Ultra-Fluid SPF50+

Why it's important

We often think of sun damage in terms of UVB rays, as we can see the tan they leave behind. However, UVA rays are actually the most dangerous. Unlike UVB, UVA rays can penetrate through windows and glass, reaching your skin even when you're indoors or in the car. These rays damage collagen and elastin fibers deep within the skin, leading to premature aging. That’s why wearing a daily SPF is the best anti-aging gesture you can make for your skin, a protection from the unseen damage that happens every day.

Wearing a daily SPF is the best anti-ageing gesture you can make for your skin, a protection from the unseen damage that happens every day.

Claire Balas - NAOS Education Manager for UK & Ireland

RECOMMENDED PRODUCT

    • It offers high UVA protection
    • Transparent, ultra-fluid texture that absorbs quickly, leaving no greasy residue.
    • Perfect for wearing under makeup or as a makeup base, giving you smooth, even coverage with a matte finish.
    • Designed with a compact size, it’s easy to carry in your bag and take with you on weekend getaways.
    • 4 shades (including an invisible one) adapt to all skin tones, providing a healthy glow without the need for makeup.

10. Institut Esthederm No Sun Mineral High Tolerance Protective Sheer Fluid SPF50+

Why it's important

Mineral sunscreens are the go-to choice for those with sensitive skin, especially for people who may be allergic to chemical filters. However, the challenge with mineral sunscreens is the white cast left by the active ingredients, zinc oxide and titanium dioxide. While these filters are highly effective, they can create a visible residue.

At Institut Esthederm, we’ve perfected the formula to eliminate the white cast without sacrificing protection with Institut Esthederm No Sun Mineral High Tolerance Protective Sheer Fluid SPF50+.

I recommend this product as the safest protection for sensitive skin, especially post-aesthetic procedures like lasers, peels, and injections. The SPF 50+ provides high, reliable protection during recovery, helping shield the skin from harmful UV rays while it heals.

Claire Balas - NAOS Education Manager for UK & Ireland

RECOMMENDED PRODUCT

    • Zero white cast without sacrificing protection.
    • Finely micronized mineral filters that absorb easily into the skin, providing SPF 50+ protection without any visible residue.
    • The formula is lightly tinted, blending seamlessly into all skin tones to ensure a natural, bare-skin finish.
Melanie Black, Head of Training & Scientific Communication

The Expert: Melanie Black, Head of Training & Scientific Communication

Melanie Black, Head of Training & Scientific Communication, leverages her Biomedical Science BSc (Hons) from Northumbria University to lead scientific education on skincare. She ensures clear, accurate communication of complex scientific information to diverse audiences.

11. Avene Sun Care Intense Protect SPF50+

Why it's important

Protecting your skin from the sun is crucial – not just against sunburn, but the cumulative damage from UVA/UVB that causes aging and increases health risks. Add to that, the sun emits blue light far more intensely than our screens (100-1000x!)

The sun's blue light is an astounding 100-1000x more potent than any screen!

Melanie Black - Avene Head of Training & Scientific Communication

RECOMMENDED PRODUCT

    • Face and body sunscreen with SPF 50+ defence against blue light.
    • Offers very high broad-spectrum protection and blue light defence.
    • Water and sweat-resistant formula.
    • Suitable for even the most sun-sensitive skin.
    • Very high skin and eye tolerance.
    • Universal tinted shade that's suitable for all skin tones - blends in to create an invisible finish with no white marks.
    • Can be used on babies from 6 months onwards, children and pregnant women.
    • Suitable to be used on scars and tattoos, and post-surgery.
    • Biodegradable, silicon-free formula.
    • No impact on corals, phytoplankton and zooplankton.

Conclusion

Here's the lowdown on what our experts consistently emphasised as the non-negotiables for smart sun protection:

Daily, Year-Round Application is KEY: This was a big one! Every expert stressed that UV rays, particularly the ageing kind (UVA), are present year-round, even on cloudy days or when you're indoors near windows. Making SPF a daily habit, like brushing your teeth, is the most impactful step you can take for your skin's future.

Go Broad-Spectrum and Don't Skimp on SPF: Look for "broad-spectrum" on the label, meaning it protects against both UVA and UVB rays. While SPF 30 is the minimum recommended, many experts lean towards SPF 50 (or even 100 in specific cases) for enhanced protection, acknowledging that most people don't apply enough sunscreen to reach the stated SPF level. Higher SPF offers a better buffer.

Reapplication is Crucial When Outdoors: Sunscreen wears off! Experts consistently advised reapplying every two hours when you are exposed to the sun, and immediately after swimming or sweating. Don't rely on a single morning application if you're spending time outside.

Sunscreen is Your Best Anti-Ageing Product: Beyond preventing sunburn, the experts highlighted that consistent SPF use is the most effective way to prevent premature ageing signs like wrinkles, dark spots, and loss of firmness caused by UV damage.

Consider Your Skin's Needs and Lifestyle: While the core rules apply to everyone, experts also touched on finding the right type of SPF for you – whether it's a mineral formula for sensitive skin, a lightweight fluid for easy reapplication over makeup, or a product offering defense against pollution and blue light.

The Author: Chelsey Edmunds

After eighteen years navigating the beauty landscape – from the shop floor to now – I've learned a thing or two about what you truly need. At Escentual, I'm here to bring that experience directly to you, offering expert advice to achieve your personal beauty goals.

FEATURED IN THIS BLOG

Frequently Asked Questions

What does "broad-spectrum" mean, and why do experts recommend it?

"Broad-spectrum" means the sunscreen protects your skin from both types of ultraviolet (UV) radiation: UVB rays (which primarily cause sunburn) and UVA rays (which penetrate deeper and contribute to aging, wrinkles, and dark spots). Experts strongly recommend broad-spectrum protection because you need defense against both types of rays for complete sun safety and to prevent long-term damage

The experts recommend SPF 30 or higher; is there a big difference between SPF 30 and SPF 50 (or even 100)?

Yes, there's a difference in the percentage of UVB rays blocked. SPF 30 blocks about 97% of UVB rays, while SPF 50 blocks about 98%, and SPF 100 blocks about 99%. While the percentage difference seems small, experts often recommend SPF 50 or higher because many people don't apply enough sunscreen to achieve the full protection indicated on the label. Using a higher SPF can help compensate for this under-application and provide a greater margin of safety, especially for those with sensitive skin or higher risk. SPF 100 is particularly recommended for very high exposure or specific skin concerns like preventing actinic keratosis.

How much sunscreen should I be applying to actually get the protection on the label?

The general guideline, often mentioned by health authorities that experts align with, is to apply about a teaspoon for your face and neck, and a shot glass full (about one ounce) for your body. Applying too little significantly reduces the stated SPF protection, which is why using an SPF 50+ can offer better real-world protection even if you don't apply the perfect amount.

How often do I really need to reapply sunscreen, especially if I'm not swimming?

The consistent expert advice is to reapply sunscreen at least every two hours when you are exposed to the sun. This is because sunscreens can break down or be removed by factors like sweat and friction, even if you're not swimming. Reapplication ensures continuous protection throughout the day.

Related readings

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