Best New Beauty Launches February 2025

Why Benefit Bounce Mascara is Escentual?

• Unbelievable Volume: The custom-engineered hybrid brush, with fiber bristles and a built-in comb, delivers +242%* more volume. That's like adding two and a half times the volume to your lashes!
• All-Day Lift & Definition: Rice Wax expertly separates and defines each lash for a lasting boost that won't fall flat.
• Nourishing & Comfortable: Enriched with Linden Bud Extract, Provitamin B5, and Castor Seed Oil, this mascara conditions and nourishes your lashes for healthy growth. Say goodbye to dry, brittle lashes!
• Easy Application (Once You Get the Hang Of It): The unique brush design coats every lash, even the tiny ones. Pro Tip: Wipe off excess product before applying to inner corners and bottom lashes for a flawless finish.

Why bareMinerals BAREPRO Powder Foundation is Escentual?

• Oil Control & Smooth Texture: Wave goodbye to shine and visible pores. See a difference in just four weeks.
• Skin-Loving Ingredients: Pineapple, Licorice, and nourishing butters work to brighten and smooth your skin.
• Reliable Wear: Crease-proof, transfer-proof, and waterproof. It's built to last.

Why Tom Ford Bois Pacifique is Escentual?

• Sensory Journey & Lasting Impression: Experience a captivating blend of warm spices and smooth woods that transports you to a sunlit forest. It’s a fragrance that lingers, leaving a memorable impression.
• Rich Complexity & Natural Warmth: This isn't just a scent; it's an experience. The carefully crafted notes evoke a sense of natural elegance and radiant warmth, making it a truly luxurious indulgence.
• Reliable Character & Enduring Appeal: Bois Pacifique offers a sophisticated and versatile fragrance that transitions seamlessly from day to night. Its unique blend of notes ensures it stands out, offering a reliable and enduring appeal.

Why Clarins Extra-Firming is Escentual?

• Visible Firming & Smoothing: Experience firmer, lifted skin and smoothed wrinkles in just 7 days.** This cream works to visibly improve skin's texture and bounce.
• Collagen-Boosting Technology: Utilising Clarins' [Collagen]3 Technology with Pecan Tree, Mitracarpus, and Collagen Polypeptide extracts, this formula actively boosts collagen reserves*, promoting a more youthful complexion.
• Comfortable & Effective Hydration: Enjoy a uniquely enveloping texture that delivers lasting comfort without any oily residue. This cream provides essential hydration while targeting skin firmness and radiance.

*Ex vivo test carried out on photoaged explants, measuring the quantity of high quality, well-structured collagen. **Consumer test, 109 women.

Why La Roche-Posay Anthelios UVMune 400 Mela B3 SPF50+ is Escentual?

• Targeted Hyperpigmentation & Radiant Protection: Effectively targets hyperpigmentation and dark spots while providing very high SPF50+ protection. Experience a visible boost in skin radiance and evenness.
• Advanced UV Protection & Invisible Finish: Formulated with UVMune 400, this fluid offers superior protection against UVA and UVB rays without leaving a white cast. Its lightweight texture melts into the skin for comfortable, daily wear.
• Reliable & Skin-Friendly Formulation: This non-greasy, water-resistant fluid is designed for all skin types, including sensitive skin. It's tested under dermatological control and formulated to limit eye-stinging, ensuring comfortable and reliable protection.

Why Armani Stronger With You Parfum is Escentual?

• Captivating Intensity & Unforgettable Impression: Experience an intensely concentrated and captivating fragrance that leaves a lasting impression. This parfum is designed to turn heads with its unique blend of notes.
• Rich & Sensual Accord: This ambery, leathery, fougere fragrance intertwines the signature chestnut accord with a spicy, warm leathered vanilla, creating a deeply sensual and sophisticated experience.
• Distinctive & Statement Fragrance: Presented in a striking, graduated lacquered bottle, this parfum offers a distinctive and powerful scent. It's a statement fragrance that combines aromatic intensity with refined sensuality.

Why Acqua di Parma Colonia Il Profumo Eau de Parfum is Escentual?

• Timeless Elegance & Modern Longevity: Experience a modern take on a classic icon. This fragrance offers the fresh, clean appeal of the original Colonia, but with enhanced depth and longevity, making it a sophisticated, lasting choice.
• Radiant Citrus & Refined Complexity: Enjoy the vibrant, golden character of Italian citrus fruits, elevated by the refined blend of ylang-ylang and patchouli. This fragrance balances fresh zest with a rich, multi-dimensional complexity.
• Universal Appeal & Signature Aroma: This fragrance strikes the perfect balance between masculine and feminine, making it universally appealing. Its signature citrus aromatic chypre aroma, with its modern intensity, leaves a memorable and luxurious impression.

Why Guerlain Terracotta Le Teint Glow is Escentual?

• Radiant Glow & Lasting Hydration: Experience a naturally luminous complexion with 24-hour radiance and 48-hour hydration. This foundation delivers a healthy-looking glow that lasts all day.
• Skincare-Infused & Buildable Coverage: Formulated with 95% naturally derived ingredients and active skincare water, this foundation offers a second-skin effect with ultra-buildable, tailor-made coverage. It cares for your skin while providing a flawless, natural finish.
• Reliable Wear & Transfer-Proof Finish: Enjoy long-wearing, no-transfer hold with a comfortable, lightweight texture. This foundation ensures your radiant glow stays put, providing a fresh and even complexion throughout the day.

Why Ultrasun Photo Age Control Fluid SPF50 is Escentual?

• Superior Protection & Anti-Ageing Benefits: Delivers full solar protection with SPF50 while actively combating sun-induced skin ageing. Ectoin helps shield cell membranes, reducing oxidative stress and strengthening the skin barrier.
• Ultra-Light & Skin-Friendly Formulation: Enjoy a super lightweight, non-comedogenic fluid that's perfect for even the most sensitive skin. This formula provides long-lasting protection without clogging pores.
• All-in-One Convenience & Everyday Use: This versatile product functions as a primer, moisturiser, and SPF, simplifying your daily routine. Its lightweight texture makes it ideal for everyday wear, ensuring reliable protection and a comfortable finish.

Why The Ordinary GF 15% Solution is Escentual?

• Visible Rejuvenation & Enhanced Firmness: Experience a noticeable reduction in the appearance of fine lines and wrinkles, with a firmer, more lifted look to the face and neck. Skin elasticity is improved, and rough texture is smoothed for a radiant, youthful complexion.
• Triple-Action Growth Factor Technology: Formulated with a 15% solution of plant-based biomimetic EGF, TGF, and IGF peptides, this serum supports skin's natural renewal process. It targets signs of ageing, boosts skin density, and strengthens the skin barrier for a healthier appearance.
• Effective Results & Accessible Skincare: Enjoy instant improvements in skin radiance and texture, along with long-term benefits in reducing wrinkles and restoring damaged skin. This vegan, cruelty-free serum delivers high-performance results at an affordable price, making advanced skincare accessible to all.