Skincare in your 40s

Your 40s are a time of comfort and harmony; you have found a balance in your commitments to work, family and friends, and you’re enjoying life. Your skin, on the other hand, may not be progressing quite so smoothly. Wrinkles may deepen, skin may become less firm, and it’s getting harder to infuse radiance into your complexion.

If this sounds like you, then it’s time to overhaul your insufficient skincare regime and get your products working harder; a few additions really can make all the difference.

Look For a Moisturiser with Firming Benefits
It’s hard to be as glowing and youthful as you feel when your skin doesn’t want to co-operate. If your moisturiser is a one-trick pony and simply hydrates your skin, consider changing to a cream that will hydrate, firm and smooth the skin – there are plenty of options out there! In firming and smoothing the skin, the appearance of fine lines and wrinkles is reduced, and the skin looks brighter, tighter and more youthful. With a great base to work on, your make-up will look even more refined, luminous and flawless.

Consider a Serum
If your moisturiser just doesn’t cut it, applying a serum underneath can maximise its productivity and boost its benefits. Serums are a serious anti-aging tool, a concentration of smoothing, refining and firming ingredients that pack a serious punch. Skin is rejuvenated and revitalised, infused with potent antioxidant ingredients that make skin appear brighter and more luminous. It is advisable to use a moisturiser on top of serums as they are often not emollient, and are therefore not as effective for hydration of the upper levels of the epidermis.

Make Your Moisturiser Work Harder at Night
Night time is when your skin works hard to rejuvenate itself. It makes sense, then, that night moisturisers tend to be denser, more concentrated, and jam packed full of beneficial ingredients that are just too heavy for daytime wear. Think of it as a night time blanket for your skin – the older you get, the more protection from the environment you need.

As your skin ages, essential collagen synthesis slows and the skin appears less firm. Combat this by making sure your moisturiser includes skin firming and revitalising ingredients; not only will this make your skin look and feel much smoother and firmer, but your make-up application time will be cut in half.